Online MBA Degree

Sauder School of Business > University of British Columbia

You have the option of tailoring your program with specialized study. This 12-credit requirement allows up to 6 credits from other approved institutions and organizations. Courses to be offered by Sauder include:
Healthcare Management and Strategy
Human Resources and Labour Relations in Healthcare
Financial Management in Healthcare
Operations Management and Chain Supply Management in Healthcare
Information Technology and Management in Implications in Healthcare
Leadership I and II: Leading Self and Leading Others
Strategic Marketing for Healthcare Management

Sauder School of Business > University of British Columbia

Graduate Certificate in Healthcare Management

After completing the Integrated Core component of the EMBA, you are eligible to receive a Graduate Certificate in Healthcare Management. During the Integrated Core you will develop a common foundation and understanding of business and management principles as they relate to the healthcare industry. If you are moving on to complete the entire EMBA you will have the opportunity to look more deeply at complex issues facing healthcare, and continue your skill development. The Graduate Certificate in Healthcare Management focuses on the following key themes within the healthcare context:
Strategic Management
Strategic Leadership
Financial Management & Accounting
Strategic Marketing
Organizational Behaviour and Human Resources
Managerial Economics
Operations and Logistics
Business Law and Ethics

Global Marketing Planning – Business 562
This course will enhance your ability to analyze market opportunities and threats, assess internal capabilities, make tough choices and develop strategic market plans that will help your organization win market leadership in the global marketplace. Topics such as market opportunity assessment, global branding, entering foreign markets, competing with local incumbents, organizing the marketing team and its activities across national borders will be treated within the context of strategic marketing planning. Our focus will be on the process to develop such marketing plans, the content of powerful marketing plans, and the execution of those plans.

Desautels Faculty of Management at McGill University

The Ph.D. specialization in Marketing is designed to bring the student to the forefront of knowledge and scholarly research in the field. This individualized program prepares the student to conduct research leading to innovations in theories, concepts and methodologies, by which the understanding and practice of marketing can be improved. Advances in knowledge in this field may be based on the theoretical foundations of behavioral sciences, economics, mathematics and statistics, and several other disciplines. Marketing faculty members provide the guidance needed to allow the student to excel in their chosen topic area.

Topic areas for research in Marketing tend to be categorized as “behavioral”, or those concerned with advancing knowledge of consumer behavior; “quantitative”, or research seeking to develop mathematical models of marketing phenomena; and “strategic”, or studies focusing on the design and implementation of a marketing strategy. The core courses leading to the Marketing specialization seek to familiarize the student with essential research tools and methodologies while building an awareness of the different facets of marketing. Specialized courses are selected under the guidance of the Marketing faculty who help students identify their personal requirements and interests.
Current Area Research Topics
International marketing
Advertising budget decisions and market share impact
Emotions in advertising and consumption
Marketing-operations interface
Service design and management
Word of Mouth Communications
New Products
Social marketing
Branding, pricing and product innovation
Strategic marketing
Experience-based decision-making
Consumer choice and market segmentation
Marketing research methods
Effective Design of Advertising and Promotion
Specialization Requirements

All students are required to take two or more research methodology courses including at least one on multivariate data analysis as well as marketing strategy and consumer behavior courses. The remaining requirements will depend on the student’s area of interest.

Students interested in behavioral issues are required to take research methodology courses on experimental design, survey methodology and measurement. In addition, courses on ethnographic methods, multi-dimensional scaling and any advanced behavioral seminars offered by the area (i.e. Consumer Information Processing) are desirable. Courses may also be taken, with faculty approval, in other departments such as economics, psychology and anthropology if they are relevant to the student’s program of study.

Students interested in quantitative topics are required to take research methodology courses on econometrics and stochastic models. Furthermore, advanced quantitative seminars such as game theory and optimization are also desirable. Students may also take courses offered by the Management Science Area and the Department of Mathematics and Statistics in order to improve their quantitative skills.

Courses

Models in Consumer Research
Advances in Consumer Behavior
Advances in Service Marketing
Automatic Processes in Consumer Behavior
Multi-level Modeling
Judgment and Decision Making

Second Year course of MBA from Sasin Graduate Institute of Business Administration at Chulalongkorn University

In their second year, many students choose to concentrate in a specific area which is reflected on their student transcript. The maximum number of concentrations is two with each concentration made up of one or two foundation course(s) and two or three additional elective courses. Courses may NOT simultaneously count for more than one concentration.

There are presently five main areas of concentration: Finance, Marketing, Entrepreneurship, International Business and Strategic Management.

1. Finance
Foundation (required): FINC D30
FINC D41 Finance I
Finance II

Two electives: FINC D42
FINC D46
FINC D55
FINC D60
FINC D65
FINC D70
FINC D79
FINC D53 Financial Decision
Entrepreneurial Finance
Mergers and Acquisitions
Investment
Derivative Markets 1
International Finance
Financial Planning and Governance
Financial Risk Management

or other finance courses taken at Sasin or Sasin’s cooperating institutions under the International Student Exchange Programs with the written approval of the Registrar’s Office.

2. Marketing
Foundation (required): MKTG D30
MKTG D50 Marketing I
Research Methods in Marketing

Two electives: MKTG D52
MKTG D70
MKTG D68
MKTG D59
MGMT D68
Consumption and Marketing
Strategic Marketing
Multicultural Marketing
Services Marketing
Corporate Social Responsibility

or other marketing courses taken at Sasin or Sasin’s cooperating institutions under the International Student Exchange Programs with the written approval of the Registrar’s Office.

3. Entrepreneurship
Foundation (required): MGMT D62 Entrepreneurship and New Venture Formulation

Three electives: LAW D30
MORS D70
MGMT D55 Business Law
Negotiations
Information Technology

or other entrepreneurship courses taken at Sasin or Sasin’s cooperating institutions under the International Student Exchange Programs with the written approval of the Registrar’s Office.

4. International Business
Foundation (required): MECN D50
MGMT D52 Macroeconomic Analysis for Management
Strategy in Domestic and International Business

Two electives: MGMT D73
FINC D70
MKTG D68 Global Initiatives in Management (GIM)
International Finance
Multicultural Marketing

or other international business courses taken at Sasin or Sasin’s cooperating institutions under the International Student Exchange Programs with the written approval of the Registrar’s Office.

5. Strategic Management
Foundation (required): MGMT D31 Business Strategy

Three electives: MECN D41
MGMT D35
MGMT D54
MKTG D70 Competitive Strategy and Industrial Structure
Management Consulting Practices
Formulating Competitive Direction
Strategic Marketing

or other strategic management courses taken at Sasin or Sasin’s cooperating institutions under the International Student Exchange Programs with the written approval of the Registrar’s Office.

Faculty of Economics and Business at University of Kebangsaan Malaysia (UKM)
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